Exporting PEI Beef to Japan

An article titled “A new job for Anne of Green Gables: selling beef to Japan” appeared in Tuesday’s Globe and Mail:

Enterprising farmers on Prince Edward Island are hoping to crack Japan’s stiffly competitive Wagyu beef market by using the lure of Anne Shirley, a revered figure to generations of Japanese women—the ones who decide what is served at weddings.

Read the rest of the article here.